Customer Experience Analytics

Single View Of Your Customers

Your customers are your most important asset and as such we partner with you to develop a single view of your customers across campaigns, channels and devices that they are engaging with your brand.

We live in an era where customers have taken control and in order to respond to this shift we provide you with the tools and experts to be responsive to your customer engagements when, where and how your customers want to engage.

The Marketing Analytics Skills Gap and Why It's Your Fault.

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edynamic has a comprehensive Digital Analytics practice with a wide array of capabilities and services

  • Analytics Strategy

    • Assess the current state Analytics
    • Digital Analytics Strategy
    • KPI identification & rationalization
    • Data management strategy
    • Web Analytics Vendor Evaluation
  • Data Integration and Governance

    • Tag Management
    • Web Analytics Implementation
    • Web Analytics Tools Migration
    • Data Audit and Tag Validation
    • Source System Extraction and Sanitization
  • Reporting and Dashboarding

    • Standard / Adhoc Reporting Services
    • BI Tools Implementation and Maintenance
    • Custom Dashboard Development
    • Mobile Platform Reporting (iPads, Android Devices)
    • Real time reporting on any device
  • Marketing Analytics

    • Revenue Analytics
    • Attribution model to improvise channel ROI
    • Cross Channel Correlation Analysis
    • Manage future ad inventory
  • Social Media Analytics

    • Social Media Listening
    • Social Engagement
    • Text Mining the social media data
    • Consumer Sentiment Analysis
    • Measure Social Campaigns
  • Testing and Optimization

    • Landing Page Optimization
    • Conversion Optimization
    • A/B Testing
    • Multivariate Testing
  • Campaign Analytics

    • Campaign Optimization
    • Measure and Optimize Display/Social/SEM/Mobile/ Email Campaigns
  • Customer Analytics

    • Measure & Optimize Customer Experience
    • Create Single view of customer
    • Customer Journey Analysis
    • Engagement Funnel Analysis
    • Lead Scoring

Digital Customer Experience

Improve Customer Experience and Increase Revenue with 1:1 Marketing

The customer has changed. The new customer has very little attention and you need to learn ways to grab her attention early on. If you need new customers, deliver messages that are contextual and relevant.

One-to-One Marketing is the way to go forward!

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We achieved business goals as below for several clients by implementing various Analytics and Measurement methodologies.

  • 18%

    Reduced average page load time

  • 45%

    Improved Customer Experience

  • 2X

    Improved revenue

  • 30%

    Boosted registered users by improving registration process

  • 40%

    Increase in conversion funnel traffic

  • 35%

    Increase in email registrations by optimizing campaigns


Hermes Award, Gold Winner
Hermes Creative Gold Winner
AVA Digital Award, Gold Winner
AVA Digital Gold Winner
Horizon Interactive Award, Bronze Winner
Horizon Interactive Bronze Winner
Webby Award, Honoree Winner
Webby Official Honoree Winner
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